Empowering authentic sustainability communications
We empower brands that walk the talk on sustainability to make green claims that give them a competitive edge...and to encourage those that don't to adjust their behavior, as well as their marketing copy. Why? Because words matter.
The sustainability communications challenge
In today's market, authentic sustainability messaging is more critical than ever, yet the risks of getting it wrong have never been higher.
53% of claims are misleading
Over half of green claims lack substance, eroding consumer trust in sustainability messaging.
49% of marketers feel unqualified
Nearly half of marketing professionals lack confidence in creating sustainability content.
Up to 4% revenue fines
New EU regulations impose severe penalties for greenwashing violations.
How Clean Claims helps
Our AI-powered platform gives marketing teams, agencies, and consultancies the tools they need to create authentic, compliant sustainability communications.
AI-powered risk detection
Identify potential greenwashing before publication
Historical case insights
Learn from past greenwashing cases and outcomes
Verified claims library
Access pre-approved, compliant messaging templates
Expert guidance
Get professional review and recommendations
